News

Black Watch Strap: Minimalism in the Service of Design

The black watch strap does not seek attention, and that is precisely its strength. Where colors demand attention, black frees it and allows the dial to express itself. This seemingly neutral choice...

5 ATM Water Resistant: What This Standard Really Means for Everyday Use

Water resistant to 5 ATM: three words engraved on the back of many timepieces, yet rarely understood. The mention reassures without ever explaining. Behind this acronym lies a precise standard, whi...

The green watch as a visual break

For a long time, watchmaking spoke three languages: black, white, and blue. Anything else was considered bold or whimsical. Then green arrived, first in confidential editions, then as an accepted t...

Women's steel bracelet watch: a confident statement

Versatility defines the women's steel bracelet watch. A meeting in the morning, dinner in the evening, a walk on the weekend: a single timepiece transitions through these occasions seamlessly. This...

In Praise of the Imperfect

Beaubleu and Jean Rousseau present Flat White, a capsule collection that reinterprets the traditional codes of the alligator strap.

Personalized watches in the era of traceability

Watch personalization has long remained discreet: a few initials engraved on the back of a case, a date. Today, expectations are changing. A personalized watch must say something, both to the weare...

The Return of Silent Objects

There is a weariness of the spectacular. After years of wearing objects designed to be seen, recognized, and identified from a distance, something is changing. An original men's watch is no longer ...

Water-resistant watches: real-world uses and common misconceptions in watchmaking

Not all "waterproof" watches are waterproof to the same degree, and this difference matters, well beyond a simple impromptu swim.

Men's leather strap watch: wearing an item that is no longer expected

The steel bracelet has been gracing wrists for the past twenty years. It gleams, it adjusts, it reassures. What the steel bracelet offers (precision, durability, harmony with contemporary materials...

La Pièce, a fragment of Paris on the wrist

It is in the workshops of the iconic Hôtel de la Monnaie, in the heart of Paris, that the dials of the limited edition collection La Pièce take shape.